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Reviving a "Mostly Dead" Sales Opportunity

Reviving a "Mostly Dead" Sales Opportunity

Posted by Bill Hart on Sep 9, 2015 4:35:46 PM

Below is a link to an article on different tactics to use to revive a "mostly dead" sales opportunity (think Miracle Max - The Princess Bride movie).

I find three issues to be key when sales opportunities die on the vine: 1) you either did not clearly understand their business issues or you did not clearly map your solution to solving their problem 2) you were not talking to the true decision maker or 3) something changed in their business - turnover, cash flow, new customers, or increased risk to name a few issues.

Re-engage the client focusing on their key business issues, not your need to get a sale.

http://www.insightsquared.com/2015/05/strategies-to-revive-a-mostly-dead-sales-opportunity/?utm_source=twitter&utm_medium=social&utm_campaign=blog

 

Topics: Sales